I think its about time education in India moves beyond just marks. Some of the best entrepreneurs rely on street smart. Developing business acumen is beyond the text, more often than not it is about the context. There many attributes, parameters, mixes that budding professionals need to understand and more importantly realize. Unfortunately, our current education system does not support this. There is a considerable mis-alignment in what is taught and what needs to be known.
A classic case - MBA. Sure, MBA graduates know the 80/20 or the long tail. Sure, they can cite anecdotes to drive home a point. But do they have the street smart? Are they capable of jumping into a job from the start? No. Every MBA graduate is trained for atleast six months. Each company has their own culture, and this work culture is not translated in our current syllabi.
From my own experience, it was a revelation to understand and comprehend how businesses work under the tutelage of my company's management. The culture is akin to that of a self evolving college than that of a workplace. I am forced to think, research and adapt. And that is something that I have never found during the course of my education.
I do hope that your initiative is a step among many. With increasing foreign interest, we need to ensure that business communication is at the forefront of every business course. After all PR, Marketing, Corporate Communication makes or breaks a business in this Web 2.0 world of ours...
[Case in Point - LinkedIn. I have seen so many Marketing and Sales guys make a complete fool of themselves and their company by just posting the wrong content. A reader spurned, is a client lost]
Kris Dev wrote:
Sir, Congratulations on the proposed initiative..
. Colleges don't teach basics of life .... Self development is most critical for successding in life ....
Kris Dev
On Mon, Dec 14, 2009 at 4:07 PM, Prime Point Srinivasan <prpoint@gmail.com > wrote:
hi all
Bharatiya Vidya Bhavan, is one of the well known Institutionsin India with more than 125 centres in India and abroad. In the 70 years of existence, many great people Dr K M Mushi, Mahatma Gandhi, Jawaharlal Nehru, Rajaji, Sardar Patel, C Subramanian were all associated with this prestigeous Institution. They are running many education institutions all over India to provide high quality education at a reasonable cost.
Bharatiya Vidya Bhavan introduced Journalism and PR diploma course many decades back, even before the Universities thought of such course. Even today, many of the senior journalists across the country, hold the diploma from the Bhavan. Due to various reasons, this course was discontinued by the Bhavan few years back.
Recently, Mr T S Krishnamoorthy, Former Chief Election Commissioner of India has taken charge of the Bharatiya Vidya Bhavan, Chennai as Charmian. When I discussed with him about the course run by the Bhavan, he suggested me to submit a detailed note to him for reviving the Communication course to suit the modern requirement. Since Bharatiya Vidya Bhavan has huge infrastructure and patronage from eminent professionals, the course, if started will benefit large number of . middle class youth.
Now our young professionals need to be trained in Business Communication skills. As i observe, Business Communication is not provided by any Instituion either as a separate package or part of the curriculum. Only MBA students have one paper on Bus. Commn. To enable more aspiring young professionals to learn the Business Communication, I am planning to suggest to the Bhavan, introduction of a diploma course on Business Communication.
In order to understand the current needs, I have developed an online survey in the following link. I have given more details there. I will be thankful, if you could kindly spare few seconds and share your views.
Since Bharatiya Vidya Bhavan, Chennai is open to fresh ideas from the professionals, I plan to submit the report to Mr T S Krishnamoorthy by the end of the month.
I will be grateful if you share your views before 18th December 2009. We would like to hear more from the working young professionals on the requirement.
SrinivasanPrime Point91766 50273
0 comments:
Post a Comment